Lesson 2: Where is YOUR PLACE in the Client's Business?
Clients will create PILLAR CONTENT. You're going to create MICRO Content. :) Many of which are VERTICAL VIDEOS.
Not FAIR JOMAR, you just took this SLIDESHOW from the internet!
Well, you must know - once you TELL a CLIENT about this SLIDESHOW - that person -if she or he hasn't seen it...will THANK YOU PROFUSELY. Sobra.
Try it out.
SHARE IT directly to a prospect client.
See what they tell you.
That's because many many SMEs are enamored by GARYVEE.
They want to copy him.
They want to follow him.
Specially the millenials.
They see him as LODI IDOL.
Many Entreps Online Also hold him in that high regard.
You must know how these people THINK.
By looking at -what they're looking at.
By reading what they are reading.
By following what they are following.
But more than that.
You can also say "I CAN HELP YOU MAKE THIS CONTENT MODEL HAPPEN IN YOUR BUSINESS."
If you can say that (later, not now) -- then you'd be the first person she will hire!
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